joseph joseph me
Profile
Senior Creative / UX for identity, integrated & digital. Experienced in working from PostIt notes, brainstorm, LoFi concepts to framing throughout to HiFi prototyping. Strategic creative mind which provides communication solutions.
Adept at keeping abreast of current trends in all aspects of the digital space from social media tools to hardware developments / delivery systems. Knowledgeable in CSS, HTML, Javascript and technical aspects of delivery.
Confident in client facing and comfortable presenting / discussing creative strategy up to board level whilst translating what the client needs or the problem into a solvable executable communications solution.
Experienced in handling and running own accounts and projects / project teams.
Creative team management and direction whilst also being hands on.
Multi Lingual applications in English, French, German, Italian, Spanish, Dutch, Flemish and Arabic whilst being sympathetic to Arab design rules and social etiquette.
Full studio skills coupled with a solid reprographics and digital knowledge.
As comfortable with a pen and layout pad as with a Mac..
Case Studies
The main case study pages highlight some of the major digital and integrated projects.
The footer contains the full list covering digital, integrated, literature, exhibitions, live events, advertising and packaging.
Traditional
Lamy Pencil, Pantone markers, A3 Layout with a Black Moleskin Notebook.
Apple Mac, pixels, points and mm's
Photoshop, Illustrator, Aperture, InDesign, Acrobat, Dreamweaver, so really the full creative suite and all other relevant software.
Social Media / Google Worskspace
Fully conversant as Admin for google Workspace / Google Analytics and LinkedIn. All apsects of FaceBook from a Admin point of view.
Overview
Brand Identity, integrated and digital in a variety of languages.
London
JWLB
Creative Director. Jan 2023 – current
Identity, brand, digital, social, integrated. (Client Side - remote)
Just Cash Flow
Digital Creative Director. Nov 2012 – Jan 2023
Identity, brand, digital, social, integrated. (Client Side - remote)
JLG Group PLC
Digital Creative Director. Jan 2012 – Jan 2023
Identity, brand, digital, social, integrated. (Client Side - remote)
Kompli-Global
Brand Management / Creative. 2016 – 2020
Identity, brand, digital, social, integrated. (Client Side - remote)
Engage / Flux
Creative Direction, Contract. 2012
Identity, brand, digital, social, integrated. (remote)
Finn
Creative, Contract. 2012
Brand and Digital. HSBC. Lotce. Stoxx. Confidential.
Being London (TBWA)
Digital Creative / UX, Contract. 2012
Mobile, Website and Social Media. Confidential.
CVC Capital Partners
Senior Creative, Contract. 2012
Investor Communications and Infographics. Confidential.
The MindGym
Senior Creative, Contract. 2012
UAE Emirati Graduate Program Identity for First Gulf Bank, Abu Dhabi. Confidential.
Medicine Man
Digital/Identity Creative Director, Contract. 2011
iOS and Tablet, website UX & protoypes and brand for RBS, British Airways, Siemens, Freshfields. These projects were in conjunction with the Compass Group UK and US. Confidential.
Allen International
Senior Creative. 2011
FS Branding for a Vietnamese Bank. Confidential.
Imagination
Senior Creative. 2010
ASICS, BBC Workplace. Confidential.
Last Exit Digial & Warl IC
Lead Creative. 2010
Lloyds Banking Group.Website, identity, communcations and Social Media Integration. Digital and Integrated. Confidential.
Wilding McArdle Wilson.
Senior Creative. 2010
Standard Bank, South Africa. Internal Visual Identity.
Fish Design
Senior Art Director.
uc.com group: Identity review, branding, exhibition stands, Amsterdam AGM, corporate literature and annual report.
Coconut: exhibition design and management.
NDS: advertising and annual report.
CGI Brandsense
(Now Conran Design Group), Senior Designer, London.
Clearstream (Deutsche Borse): identity implementation, Nomadic exhibition systems, modular style guidelines.
Pauffley
(Now part of the Fishburn Hedges Group London), Senior Designer.
Hanson (global aggregates and building materials): identity, guidelines, corporate literature, vehicles.
Other London Agency experience:
Red11
Art Director. Perm: 06/2001 – 11/2001
BLD (Dentsu Brussels)
Senior Designer. Contract: 07/1999
HSBC London
Designer. Contract: 05/1999
Berryman Ball
Designer. Contract: 04/1999
Lloyd Northover Citigate
Designer. Contract: 1988
Revolution
Designer. Contract: 07/1998 – 08/1998
McBrides+Grandfield
Design/Artwork. Contract: 03/1998 – 04/1998
Interbrand Newell & Sorrell
Design/Artwork. Contract: 02/1998
One World Communications
Designer. Contract: 02/1997 – 02/1998
UDO Holdings
Studio Manager. Contract: 06/1996 – 02/1997
Dubai
normalpeople.
Creative Direction. Dubai UAE. Perm Role: 10/2006 - 05/2010
Brand, digtal and integrated agency. Cients included Pulse Technologies, MagicGrip, Al Khouli and Align Human Resources.
Identity creation and tone of voice for this boutique strategic brand agency that took its clients through every step of Brand Identity in great and thorough detail.
Pulse Technologies was such a project from full product naming, tone, marketing suite both on line and off line,advertising to exhibition systems.
Align Human Resources and MagicGrip were both fully integrated identity projects and strategy development working very closely with the MD covering initial research to final deliverables ranging from a full literature suite, web development, advertising and vehicles in multi language.
The Brand Union / Enterprise IG.
Senior Creative. Dubai UAE. Contract: 01/2006 - 09/2006
Limitless, Dubai Festival City, Fawaz AlHokair Group KSA.
Responsible for the creation / development of detailed Identity Guidelines for Limitless (Nakheel) and Dubai Festival City. Not only did I create the initial Identity Guidelines for Fawaz AlHokair Group in Saudi but designed the 140pp group brochure in English and in Arabic.
Tonic Communications, Design Director.
Dubai UAE. Perm Role. 09/ 2004 - 01/2006
Corporate identity, BTL to ATL advertising for corporate and retail. Jaidah Holdings CI as reported in Ame Info Magazine
Open the Ame Info Interview re Jaidah Holdings in a new tab., Legrand Literature systems, 7DAYS newspaper, Quartermile, IIR, 9174, Mirage Promotions.
My role at Tonic was diverse, working on advertising in English and Arabic for clients ranging from music promotions / concerts, electrical retailers to a specialised automotive showrooms and workshops but also developing the BTL side of the agency.
My main accounts were IIR Dubai ( the world's leading provider of business to business information, specialising in conferences, large scale events, and seminars ) and the Legrand Literature Systems for the ME.
UK
Codemasters.
Creative. Contract: 07/2004 - 08/2004
Packaging, inlays, and collateral for a range of games on the PS and XBox games consoles.
Dyson UK.
Senior Designer. Contract: 01/2004 - 06/2004
POS, literature, launch concepts, in store advertising with current and developing Dyson brand and identity guidelines.
Maritz Europa (European Arm of Maritz Inc. USA)
Senior Art Director. Perm Role: 04/2002 - 12/2003
Simply, Maritz creates recognition and rewards, market research, custom learning, meetings and events, performance incentives, and experiential marketing.
The role was one where it was a mixture of strategic thinking coupled with research then to the final creative whether traditional or digital.
Key projects included:
- Vodafone change management and internal communications when Newbury Global Head Office was launched.
- 02 internal comms.
- Volkswagen Academy Prospectus / internal communications.
- Ford Commercial Vehicles Europe incentives / recognition programme and team building.
- Astra Zeneca Management Conference.
- Lloyds TSB incentive campaigns.
- Skoda Business Sales literature suit.
- BAE Systems incentives / recognition programme.
- HSBC internal training.
- Maritz Inc. European literature suites, web site.
- Maritz 96pp incentive product catalogue / web site.
now look at work or talk with us
no pitch decks, no need